Τhat was a first! The branding of an exclusive line of vegan laundry and cleaning products in plastic containers made exclusively of recycled fishnets, retrieved from oceans worldwide.
The brand name OceaniQ, a mashup of the words Ocean and IQ, is a nod to consumers seeking new, smart and sustainable packaging solutions that will change our habits and protect the future of our planet. In order to emphasize the importance of sustainability for marine life, we designed an original illustration depicting various sea creatures. They are the creatures that can continue to exist in peace, if we select products that ensure seas free from harmful chemicals and burgeoning plastic waste.
It’s amazing to design for a better future.